Demand results in extension of "free" membership sign-up

Immediate industry acceptance of the Digital Signage Federation (DSF) swelled the ranks of the nascent organization to just under 150 members last week compelling the DSF to extend its initial offer of six months free membership for an additional two weeks to anyone who was registered at Digital Signage Expo 2010.

Strong demand to sign up

John Johnson, DSF interim executive director said: "Attendees and exhibitors alike complained that Digital Signage Expo was so busy they many just didn't have time to take away from doing business on the floor, or attending what was the largest educational conference ever staged, to come by the booth to sign up."

To accommodate those who attended, but were not able to take advantage of the initial membership offer, and to clearly demonstrate that the organisation intends to be as inclusive as possible, anyone who was registered at DSE can still sign up until Friday, 12 March, after which a reasonable dues structure requires payment of dues at enrolment.